Dick Lee Concepts (DLC) specializes in capturing imagination with refreshing brand strategies and iconic work in the dynamic lifestyle and entertainment industries. This means we create powerful   ideas;   delivering   distinctive  brand  experience  because
we know that we can invoke change by influencing emotions.

In today's economy, the world of marketing is inextricably linked with lifestyle trends and entertainment. We recognize this important connection and exercise our expertise in integrating public relations, events and progressive marketing strategies - in one seamless solution - to bring your brand to greater heights.

Helmed by Dick Lee, one of Singapore's most prominent media personalities, his creative streak is evident in all our efforts in and around Asia. From engaging concepts and effective media planning, to the finer touches of art and design, our approaches are led by his artistic vision. His regional influence in the arena of entertainment, lifestyle and the arts also enhances each creative solution with a touch of sophistication.

DICK LEE
Executive Creative Director

Acclaimed as one of the most brilliant minds in design, entertainment and the arts, Dick Lee is at once a celebrated musician, fashion designer and creative strategist. As the creative director of the National Day Parade, Christmas Light-up, and even jewelry collections for Lee Hwa Jewelry, Dick exhibits a rare diversity that brings a unique dimension to all of his creative efforts. A Cultural Medallion honoree, Dick currently sits on the advisory boards of Audi Fashion Festival, The National Museum of Singapore and St. James Power Station, and is Associate Artistic Director of Singapore Repertory Theatre.

Capabilities


Advertising

Brand Identity

Creative Design

Direct Marketing

Digital Marketing

Event Production & Management

Experiential Marketing

Guerilla Marketing

Media Planning & Buying

Outdoor Advertising

Promotional Marketing

Public Relations

Radio Advertising

Retail Design

Social Media & Marketing

Television Advertising

Viral Marketing

Web & Mobile Site Design & Development

Clientele


Amore Fitness

APEC Singapore

Flower Diamond

Honda

Intellectual Property Office of Singapore

Kenwood

LaSalle

Lee Hwa

Mandom

Mahogany

MediaCorp Radio

Meiji

Mitsubishi Electric

National Arts Council

Nokia

Omron

Pico Art International Pte Ltd

Robinsons & Co. (Singapore) Pte Ltd

Sealy

Sembonia

Sharp

Singapore Repertory Theatre

Singapore Street Festival

Suntec

Trans-Tec

Toshiba

Toy Factory Productions Ltd

W!ldrice

XTRA Living

Yomeishu

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